I had the opportunity to shape the visual identity for C1 at the Gartner Symposium held at the Swan and Dolphin Resort in Orlando, where C1 showcased their fully managed generative AI platform. My role encompassed creating a cohesive branding experience that included the logo treatment, booth design, and a suite of social media graphics and promotional materials. Throughout the event, C1 fostered connections with customers and industry experts, emphasizing the importance of delivering a more human-centric experience in an AI-driven world. The branding and design elements not only captured the essence of their message but also created an engaging environment for attendees to explore C1 services. This project exemplified my ability to take a nascent idea and transform it into a vibrant brand presence that resonates with audiences and supports strategic objectives.