The 8x8 Analyst Summit 2024, held at both the US Grant Hotel and the San Diego Zoo, brought analysts, executives, and customers together for a full day of insights and brand storytelling. I led creative direction, design, and production across both venues, developing the event logo, keynote visuals, presentations, signage, swag, environmental graphics, and animated assets that blended 8x8’s brand with subtle animal-inspired elements. The adaptable visual system performed seamlessly in two very different environments, creating a cohesive, memorable experience that reinforced 8x8’s innovation and customer-first focus.