FinancialForce at Dreamforce 2016
Event Branding
During Dreamforce 2016, FinancialForce transformed the Museum of the African Diaspora into a branded headquarters for meetings, product demonstrations, and breakout sessions. As Senior Graphic Designer, I designed large-format window graphics, glass frosting, GOBOs, directional signage, and printed collateral that brought the brand to life throughout the venue. The multi-panel glass façade required precise alignment and careful production coordination, resulting in a striking arrival experience and a cohesive branded environment from the street to every meeting space.